BlogHost With The Most

How USA’s largest charity polo event broke records using Humanitix

Jul 11th 2023

Polo players on horses on a green field
"It was a year of epic proportion with Humanitix, with bigger and better events and recordsetting fundraising and grantmaking. We extended our reputation for world-class events that raise funds for at-risk disadvantaged children, build relationships, and celebrate community success."

- Adam Cohen, Executive Director

Black and white photo of the Polo Classic trophy


Host with the Most: Denver Children's Foundation

The Denver Children’s Foundation (DCF) is a 501(c)(3) Non-
Profit comprising more than 100 young men who volunteer a substantial amount of time to raise money on behalf of disadvantaged, at-risk youth in their local community. Now in its 35th year, DCF is known for hosting world-class fundraising events that combine five-star service and top-
tier fun for their guests.

The Polo Classic is DCF's premier fundraising and community partnership event, offering a truly unique experience complete with world-class, high-goal polo players, and thousands of guests from across the metro area.

Marquees set up on the polo field with attendees milling about and a big SCHOMP logo on the grass


Quick stats:

  • $1 million+ of tickets sold with Humanitix
  • $1.4 million+ distributed to charities in 2022
  • 50+ hours saved on event and ticket management

Polo players in action on the field


DCF runs huge fundraising events like the Polo Classic with up to 3,000 attendees in one evening. They needed a reliable platform with low fees for both their ticketed events and online donations. With such large, prestigious events, it was also important that the ticketing platform was easy to navigate with responsive support when managing their events on
the go.

Polo Classic attendees in black tie dress seated around a table under a white marquee

“Before I arrived, they used a different ticketing platform and it was a pain and just kind of a mess. And then when I started, we registered people through another online system. Well that totally blew up. It was a nightmare and it was almost like any thousand people could have showed up at the event because we didn’t know what was going on.”

Humanitix was able to offer lower fees than their previous ticketing providers, for both online donations and ticket sales, with our special Not-For-Profits rate. Not only that, Humanitix drastically improved DCF’s ticketing and check-in processes.

“The last two years weve used Humanitix and it s just been fantastic. It’s made the registration process so smooth, and when guests arrive and don’t have their tickets, it’s so easy to look up which sponsor they are with and check them in.”

Four of Polo Classic players smiling wearing Alliant shirts

DCF was able to stream those cost savings directly into their impact grants, helping them break their own record for the FY2022 and reach their 5-year 2023 vision, with grantmaking of nearly $1.5 million.

“When I open Humanitix it makes me happy because it’s so easy to use, I can see our events filling up and the money being collected, I know that I’m getting a good fair rate, and I can count on the technology. It’s one less thing that takes my attention away from fundraising and sponsor stewardship.”

Polo Classic attendees in black tie dress at night


We asked Adam what he loves about Humanitix. These were his three favorite elements:

Human Support

“Every Humanitix team member that I have interacted with is very real and very willing and excited to help you. The level of positive enthusiasm and personalized attention and care from the Humanitix team is truly exceptional. By helping me make a difference in my role, you are also helping others and the community that we serve.”

Ease of Use

“At DCF we try to make things as simple as possible and put systems in place in order to error-proof everything. Humanitix is certainly one of those systems that protects us from making mistakes - it’s really made ticketing and revenue collection very smooth for us. It’s very intuitive and it works better than any other platforms I’ve used.”

Efficiency 

“Once the event is set up it takes care of itself, and it’s going to take me less than an hour to set up this year because I’ve set it up before. Cumulatively I’ve saved scores of hours through using Humanitix, probably 50 hours. It’s saving me weeks and weeks of time.”

A close-up of a shirt with logo Denver Polo Classic

The 2023 Denver Polo Classic – the nation’s largest charitable polo tournament – returns to the legendary Polo Reserve July 14-16. Get your tickets here before they sell out!

Humanitix
Humanitix

Humanitix is the ticketing platform that dedicates 100% of profits to charity. With tickets for good, not greed, Humanitix takes the booking fees we all hate paying and transforms it into education, healthcare and life’s basic necessities to millions of humans across the world.

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