It’s official, going to gigs can help you live longer

Good news, music lovers! A study has found that attending live music concerts once a fortnight can extend your life expectancy by up to nine years.

That's right, going to gigs can not only boost your mood and reduce stress, but it can also help you live longer.

The study, commissioned by O2 and conducted by behavioural science expert Patrick Fagan, found that just 20 minutes of gig-time can result in a significant 21% increase in feelings of wellbeing. This is more than twice the increase reported for yoga (10%) and dog walking (7%).

The study also found a positive correlation between regularity of gig attendance and wellbeing. Those who attended live concerts once a fortnight and more were the most likely to score their happiness, contentment, productivity, and self-esteem at the highest level (10/10).

Why live music makes us feel good

There are a number of reasons why live music has such a positive impact on our wellbeing. Firstly, music triggers the release of endorphins - hormones that have mood-boosting and pain-relieving effects - like oxytocin, also known as the ‘love hormone’.

Live music can help us to connect with others and feel a sense of community. There’s nothing quite like the feeling of being surrounded by sound and dancing or singing along with tens, hundreds or thousands of other people.

And ultimately, live music can provide us with a much-needed escape from the stresses of everyday life. When we're at a gig, we can forget about our problems and simply enjoy the moment.

The importance of the shared experience

The study also found that the shared experience of live music is key to its positive impact on wellbeing. Over two thirds (67%) of Brits surveyed said that experiencing live music makes them feel happier than simply listening to music at home.

This is likely because live music provides us with an opportunity to bond with others over our shared love of music. When we're at a concert, we're surrounded by people who are just as passionate about music as we are. This can create a sense of camaraderie and community that is difficult to find elsewhere.

How to get the most out of live music

If you want to reap the full benefits of live music, it’s best to make it a regular part of your life. (Done! Sign me up!) Aim to attend at least one gig a fortnight, and make sure to choose concerts that feature music that you really love.

When you're at a gig, make an effort to let go and simply enjoy the moment. Sing along to your favourite songs, dance like nobody's watching, and connect with the people around you.

Here at Humanitix, we believe in the power of bringing people together - and now we know when you add music, that power is amplified. Boost your wellbeing, extend your life expectancy and have a damn good time… now, that’s a philosophy we can get on board with! You in? Check out the latest live music events here.